The translation of your website not only consists in changing words from one language to another. Translating is understanding the meaning of each word and giving it the correct sense, not only objectively but also understanding the range of feelings, emotions and motivations the original text conveys.
If you have doubts about how to find the most appropriate option for you, especially consider what type of content needs to be translated. It’s not a matter of always dismissing machine translation because if you need to understand a text in another language or communicate quickly, this type of translation is immediate and free of charge.
Nevertheless, when referring to a professional website translation which contains corporate content that reflects the image of your company, the best choice is to work with a translation company.
The work of a translator cannot be dismissed, even when applying the best technological innovation of the sector. Both are supplementary and their joint work will help you obtain an unbeatable result.
The most advanced translation software has a substantial learning capacity and can rapidly translate a large amount of content. However, to guarantee a good result, it is essential to combine automation with human post-editing, in which the nuances and inflections of the language will be gathered and analyzed.
Website translation done by a human is necessary to ensure the cultural concept of the language:
Immediacy, cost reduction and the capacity of translating a large amount of content provide machine translation with enough appeal to resort to it in certain cases.
You should, however, make sure you comply with these two aspects because without them you can ruin all the work:
Website translation is a complex job that requires having the ability and creativity to interpret the meaning of the original text, giving it consistency and coherence. This is necessarily obtained with the human factor.
Working with a professional translation company that combines human value and technological innovation is a synonym of quality.